Join the Troy Chamber for an educational virtual event presented by Kendra Corman, Managing Director of H2H Consulting on Restarting After COVID 19 – Agile Marketing.
Presentation topics to include:
- Why Agile Marketing is important right now
- How your opening plans factor into your marketing communications
- Provide real tasks that you can do to work to retain and rebuild your client base
Kendra has more than 15 years of experience in marketing and advertising. She started H2H Consulting in 2014 after being frustrated by working with agencies, as a client. Her goal when she started the company was to create strategic marketing plans that provide a return on investment for small to medium-sized companies and non-profit organizations.
She believes in integrated marketing communications, which is the application of consistent brand messaging across both traditional and non-traditional marketing channels and using different promotional methods to reinforce each other.
Before starting H2H, Kendra was the Marketing Director at Kaufman Financial Group, with the responsibility of overseeing all marketing, advertising, and public relations activities including the product launch process and developing new email marketing strategies, agent incentive programs, and advertising campaigns. These were used to drive increased sales and market share. Prior to working at Kaufman, she was the global brand manager for Jeep at Chrysler LLC. She was responsible for directing and executing the print, television, and online advertising programs to support the Jeep brand campaign as well as the new product launch of the Jeep Patriot and Jeep Liberty.
Kendra is currently on the board of Michigan State University’s Executive Master of Business Administration Alumni Association, based in Troy. She is a graduate of the Leadership Oakland Cornerstone Program’s 27th class.
Kendra holds a bachelor of arts degree from Pennsylvania State University, a master’s in accounting from Oakland University, and an MBA from Michigan State University. She lives in Troy, Michigan with her husband.
After registering for this event, attendees will be sent the Zoom event login information via email.